"what is fucking twitter?"

"What is fucking twitter? It's way more about answering and communicating than it is about talking... Jack, Jack, what social media and the internet is, is it's the first great listening tool. Newspaper, television, and all the other things, they've been great talking tools, but it's time to understand what the internet does, and it's countercultural, it's about the listening, not the talking. The listening buys you the equity to be able to talk."

From this interview with entrepreneur and speaker Gary Vaynerchuk on The Survival Podcast.